Frequently Asked Questions
Why is proofreading AI content important?
The convenience of using Artificial Intelligence (AI) is undeniable. However, people subconsciously recognize when something has been created by AI. This create distrust with a brand and become a hinderance to growth--especially with small businesses.
Having someone who is not only a word nerd but who has real life marketing experience review what you have directed AI to develop will not only update errors, but help to alleviate confusion, ensure that your message is being communicated correctly, and prevent your content being flagged as AI by search engines.
It's a simple update to your marketing strategy that can make all the difference for your business success.
What is "marketing?"
There are a number of technical definitions out on the interwebs that can tell you what the word marketing means, so I will share my personal ethos:
Marketing is the implementation of specific strategies to communicate with your customer either directly or indirectly by meeting your ideal customer where they are at in order to help solve their problem
Why is marketing important?
Regardless of what type of business you run or the class of services or products you offer, at the heart you want to make money. This is not evil and there is nothing wrong with trying to build your dream lifestyle while helping to solve a problem or concern with your product or service.
Marketing is key to connecting with new customers to grow your business and help them find a solution so that you can reach your business goals.